Category Archives: How-to

Social Events Sans the Headaches: How a Proactive Social Media Strategy Might Have Helped the 92nd St Y in the Wake of the Steve Martin Event

Its hard to talk about what happened at the 92nd St Y during and after the Steve Martin event on November 29th without sounding like you’re pointing fingers. After all, Deborah Solomon’s called the place “crass” in the New York… Continue reading

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Why the Revolution is NOT Coming Soon to a Theater Near You: Notes on Vimeofest and Open Video

What the revolution looked like in 1895 I got my start working in indie film during one of its most exciting boom times: the late 90s. Miramax was ascendant, million-dollar deals were being cut at Sundance, and digital video technology… Continue reading

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Toward a More Social Web: Adventures in WordPress Development Part II

In my last post I wrote about how I discovered WordPress as a tool for making dynamic, flexible websites on a low budget for arts and cultural organizations. In this one, I want to talk about using WordPress as a… Continue reading