I got started in working in web media through content. I’m a content person through and through and I know that getting people to engage, share and talk on the web has to start with substantive content.
A few of the highlights of my career in content and social media:
Strategist behind VisitBritain’s first “social media working group,” which included members from every department. The initiative that we created — a fan page for British film and television — quickly took off through grass-roots support and gain tens of thousands of active fans.
Creator of the Film Society of Lincoln Center’s first blog: highlights of that two year journey include developing a program to include “new voices” — younger film lovers — in discussing the selection of films at New Directors/New Films, and breaking the story of the public art project restoration of Masstransiscope on the Manhattan Bridge before any other publication.
Architect of social media rich website for the New York Film Festival 2010 (which coincidentally was the world-premiere of David Fincher’s the Social Network), which fully utilized the Facebook Open Graph protocol to stimulate participation and traffic.
Creator of Jellybean Boom, a resource for small businesses and individuals on raising their profiles through the strategic use of technology, including social media, online marketing and more.
For more, please see my resume.
